Legal

Privacy policy.

Last updated: January 2026.

1. Introduction

Aethel Digital ("we," "us," or "our") operates the aetheldigital.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

2. Information we collect

We collect information in the following ways:

  • Contact forms. When you submit a contact or lead form, we collect your name, email, company, project details, and any other information you provide.
  • Analytics. We collect visitor data (pages visited, time spent, device type) via our own analytics system, only with your consent.
  • Cookies. We use cookies to manage your session and track your analytics consent preference.
  • Website audit tool. When you audit a website, we analyse the public HTML. We do not store URLs or results.

3. How we use your information

We use collected information to:

  • Respond to your inquiries and provide customer support.
  • Send you project updates and relevant communications.
  • Improve our website performance and user experience.
  • Comply with legal obligations.

4. Data storage and security

Your data is stored in our managed PostgreSQL database with encryption in transit and at rest. We do not share, sell, or transfer your personal information to third parties. We use industry-standard security measures to protect your data.

5. Analytics and tracking

We use our own analytics system to track visitor behaviour. This data collection is opt-in via our consent banner. We do not use Google Analytics, Facebook Pixel, or other third-party trackers. Your data is never sold or shared.

6. Your rights

You have the right to:

  • Request access to your personal data.
  • Request correction or deletion of your data.
  • Withdraw analytics consent at any time.
  • Opt out of marketing communications.

To exercise these rights, email hello@aethel.digital.

7. GDPR and CCPA compliance

If you are a resident of the EU or California, you have additional rights under GDPR and CCPA. We comply with both regulations. For questions about your rights, contact hello@aethel.digital.

8. Changes to this policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the updated policy on this page with a new "Last updated" date.

9. Contact us

If you have questions about this Privacy Policy, please contact us at hello@aethel.digital.