What we check
A three-lens read of your site's commercial health.
01
Lead Generation
Visible forms, email capture, calls-to-action, social proof, and structured data — the signals that turn visitors into enquiries.
- Contact and lead-capture forms
- Phone and email visibility
- Call-to-action clarity and count
- Trust signals and testimonials
- Schema.org rich results eligibility
02
User Retention
The fundamentals that decide whether a first visit becomes a return visit — and whether search engines surface you at all.
- Title, description, and OG metadata
- Heading structure and content depth
- Mobile viewport configuration
- Internal navigation paths
- Blog or resources presence
03
Performance
How fast, secure, and accessible your site feels — the technical layer that quietly decides everything else.
- Server response time and HTML weight
- Compression and caching
- Image hygiene and lazy-loading
- Script and stylesheet overhead
- HTTPS and security headers